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Posts Tagged ‘multnomah’

Using Generic Backgrounds in Product Highlights

You can enrich newsletter and social media posts by creating backgrounds to which you can apply different book cover images as needed. In this one, the purpose was to highlight three new release hardcovers from Penguin Random House that we are selling at a cheaper “our price” to try to cut the pain of PRH not providing ITPEs for the Canadian market.

If you’re using it a lot, you can vary the background colors using your favourite image editor. Then you add the titles and save it as a separate file:

Feel free to help yourselves to these.

Two of these were books I would like to have reviewed here, on Thinking Out Loud, and with a short excerpt at Christianity 201. If anyone from Waterbrook or Multnomah is reading this, it’s time to up your game with social media influencers in Canada.

Did Steven Furtick’s Strategy Work? Book is #1 at Ingram

Recent events involving top authors manipulating the New York Times bestseller list are leaving everyone’s ‘chart’ stats suspect. Did Steven Furtick crash the sales system or did Crash the Chatterbox earn its success the old fashioned way?

Either way, the book was the top title shipping yesterday out of the Spring Arbor division — the Christian book division of — Ingram Book Company, the largest book distributor in the world, which is a good thing, ’cause Steven’s got a new house to pay for.  However, putting this in perspective, in the overall Ingram Top 100 list, the book was only number 26; plus, the daily numbers are quite volatile.

Crash the Chatterbox

Crash the Chatterbox 2

Jabez Author Returns with The God Pocket

I’ve watched this video a couple of times; but I’m not sure I get where Bruce Wilkinson is going with The God Pocket.  Is there some ancillary item called a “God Pocket” we should be carrying with this, or is he speaking figuratively?  The video isn’t clear so I checked the publisher marketing:

God wants to put a face on giving – and the face he has in mind is not yours, but his. What if you could take something out of your pocket today that would make God wonderfully personal and absolutely real to someone who, only minutes earlier, had been secretly calling out to God for help, for an answer, for any shred of evidence that He cares?

Discover the incredible resource that’s small enough to fit in your wallet or purse, yet big enough to change someone’s life – starting with yours. In “The God Pocket,” Bruce Wilkinson tells you what that little something is, explains how to deliver God’s provision to someone in need, and shares how God is ready to reveal Himself through you.

The God Pocket Prayer
Dear God,
Today I ask to be sent to show Your love and deliver Your funds to the person You choose. I carry Your provision in my God Pocket, and I am ready and willing. I am Your servant, Lord. Whenever You nudge me, I will respond! Here am I – please send me!

So I suppose he’s talking about giving, and the God Pocket is some kind of ‘wrapper’ for a money gift which is a token of financial encouragement, which I suppose you can design/create yourself; but in giving, there has been some advance preparation and prayer.

But that’s just a guess.  There are no consumer reviews on this product online yet.  The hardcover from Multnomah is fully titled: The God Pocket: He Owns It. You Carry It. Suddenly Everything Changes.

Update: One blogger mentions that the concept of “the God pocket” is introduced in You Were Born for This:

One concept that was very inspiring was the God Pocket.  He encourages Christians to set aside an amount of money (maybe $20) that they always keep tucked away in the billfold or pocketbook.  That money is to be used in the lives of others as needs present themselves.  He told the story of feeling led to leave all $20 as a tip for a waitress.  She came to him before he left in tears explaining that she was a single parent and had prayed God would provide the money she needed for medicine for her ill child.

Another wrote about You Were Born…:

A buzzword he coined “God Pocket” blessed my socks off.  I have a tendency to be what is kindest to call “thoughtlessly generous”– generous without giving thought to if it is how the Lord would want me to give.  I’m a need meeter.  If I see a need, I have the funds/ability, I try to meet it.  I love to try to help meet needs.  However, just because there is a need, and just because I can meet it, doesn’t mean that I am the best one for it and it’s hard to know when/where/how.  His idea of  the “God Pocket” really encouraged me to become deliberate in preparing to meet needs rather than reacting to the needs in front of me.  I think it is what I’ll take from the book and use/value the longest.

So my guess wasn’t too far off.

Do Authors Win or Lose With Tyndale, Waterbrook e-Books?

I can just picture the author coming home and saying, “Hi Honey, any calls?”

To which she replies, “I have good news and bad news. The good news is that Tyndale is taking your book.  The bad news is it’s going to be an e-book only.”

The question is, ‘Would an author be better served to have a print edition available with a vanity publisher — especially given the integration of small publishers into larger distribution channels — or to have a title picked up by a major publisher but not put in print?’

Dr. Bobby Conway is the lead pastor of Life Fellowship Church in Charlotte, NC; and his book, Hell, Rob Bell, and What Happens When People Die would certainly fit in to today’s bookselling climate.  I would carry a few.  But Waterbrook is publishing it as an e-book.  There’s not even a print-on-demand option.   Tyndale has done this as well.  This is high on publishers’ agendas and the drive is motivated by the fact that it bypasses the retail chain and also there is no cost for actual print publication.  Conway’s book sells for just $3.99 and the author no doubt gets the same royalty he would from a $13.99 print title, and the publisher makes the same profit as they would from print.

But I’m not sure as an author I would be pleased, especially when it comes time to look back on “a book” that I wrote only to find the devices have been superceded by new technology.  Example: How many of you can still watch your VHS wedding video?  Or those Super-8 movies your parents took? 

Broken out the slide projector lately?  My father took mostly slides and said later on he wished he’d done prints of everything.  Some e-book authors will have similar regrets, I’m sure.

Radical is the Hot Title for Summer

The cover sizzles like the hot summer sun.

The color foreshadows that Radical by Birmingham, Alabama pastor David Platt is the hot ticket for July and August sales.

You can find out why today on my other blog, Thinking Out Loud.   Or take the first link on this earlier post at T.O.L. and then click on “Chapter One” to read the first chapter of this powerful book.

Thanks to Waterbrook’s CDN distributor Augsburg-Fortress for a “must keep” copy of this to review.

The Last Christian: David Gregory

No, David Gregory isn’t the last Christian, but he is the author of two very effective gift books which answer the questions many have about Christianity:  Dinner With A Perfect Stranger and A Day With A Perfect Stranger, both of which have been made into movies.

This time around, he authors a futuristic novel:

A.D. 2088.

Missionary daughter Abigail Caldwell emerges from the jungle for the first time in her thirty-four years, the sole survivor of a mysterious disease that killed her village. Abby goes to America, only to discover a nation where Christianity has completely died out. A curious message from her grandfather assigns her a surprising mission: re-introduce the Christian faith in America, no matter how insurmountable the odds.

Here’s a preview of The Last Christian:


Michael Spencer aka The Internet Monk: First and Only Book Releases Posthumously

Nearly ten years ago, in November of 2000, Michael Spencer began blogging as The Internet Monk.   During that time he gained a huge online following, and when he passed away just a few short weeks ago, there was a huge outpouring of sympathy and love online.

Sadly, he never lived to see the publication of his first book, Mere Churchianity, being published by Multnomah.   I just finished reading the first chapter, “The Dairy Queen Incident,” and I think that Michael’s message is about to reach an entirely new set of readers.   Make sure you have copies on order.   (In Canada: Waterbrook/Multnomah is distributed to CBA trade by Augsburg-Fortress.)

…This is not a Christian book in the time-honored tradition. I’m not going to tell Christians to be nicer, care more, help other people, be generous, try to
forgive, do more for God, and so on, so that we can be better witnesses for Jesus.

I have good reasons for staying off the standard Christian-book path. It was churchianity—the “do more, be better, look good for God’s sake” variety—that turned me and my youth group into a room full of jerks.

So if you’re a Christian, by all means read this book.  You will find an approach to following Jesus that doesn’t ask you to do more while pretending to be righteous. I think you’ll like it.

But I’m not writing to church members who are happy where they’re at or to Christians who are heavily invested in the success and propagation of the church as an organization. I’m writing instead to those who
may still be associated with the church but no longer buy into much of what the church says. Not because they doubt the reality of God, but because they doubt that the church is really representing Jesus.

If you have customers who peruse Christian blogs, they will already be anticipating the release of this book.   You can send them to this blog post at iMonk to catch a first chapter download, but since most of us are bookstore buyers, I hope that neither the blog nor the publisher will mind me posting the link button here for us industry types.   Just click the image.

Waterbrook Offers a Free First Chapter Download

In preparation for Tuesday’s release of Radical by David Platt, Waterbrook-Multomah is networking through social media such as WordPress and Facebook, to invite readers to download a free chapter of the book.

Instead of sending out review copies, the company, no doubt aware of recent blogger traffic jams at Thomas Nelson, is instead inviting social media pagemasters to download chapter one of the book, review it, and then in turn invite their readers/followers to get a free download of a companion booklet, being sold in packages of ten, titled The Radical Question. They will also be presented with a chance to download the first chapter of the larger work.

For booksellers who want a peek at the book and the marketing program, the free first chapter is available here.    The free download of the booklet is available here.

Now you know everything except what the book is all about.   Here’s the publisher marketing:

It’s easy for American Christians to forget how Jesus said his followers would actually live, what their new lifestyle would actually look like. They would, he said, leave behind security, money, convenience, even family for him. They would abandon everything for the gospel. They would take up their crosses daily…

BUT WHO DO YOU KNOW WHO LIVES LIKE THAT? DO YOU?

In Radical, David Platt challenges you to consider with an open heart how we have manipulated the gospel to fit our cultural preferences. He shows what Jesus actually said about being his disciple–then invites you to believe and obey what you have heard. And he tells the dramatic story of what is happening as a “successful” suburban church decides to get serious about the gospel according to Jesus.

Finally, he urges you to join in The Radical Experiment –a one-year journey in authentic discipleship that will transform how you live in a world that desperately needs the Good News Jesus came to bring.

Finally here’s an author video clip:

Augsburg-Fortress Liberates “Lost” Multnomah and Waterbrook Titles for Canadian Distribution

Most Christian bookstores in Canada have never seen the book pictured at left.   It’s the visual edition of The Ragamuffin Gospel by Brennon Manning, though the original version of the book may have also eluded stores north of the 49th who don’t have an Ingram account.

The issue was the absence of Canadian pricing on the back covers.   Price labeling at the store level is rare in the general market, though it’s de rigeur in Christian stores in Canada.    If your store tried going direct to Random House of Canada, your phone representative would say “no Canadian rights” while your invoice would read “market restricted.”

However, with a two-pronged attack both from Augsburg-Fortress and this blogger, this unnecessary situation was corrected a few weeks ago.    Norm Robertson, sales manager for Augsburg, suggests that we’re looking at as many as 60 new titles, none of which have been available from a Canadian supplier.

Random House of Canada — the distributor of record for Multnomah and Waterbrook, through whom product must pass through to Augsburg for the CBA market — uses “locked in” prices for our market, based on what was printed on the back of the book.   HarperCollins, on the other hand, floats prices with the changes in the dollar, as do Christian book market distributors Cook and Foundation.

Author royalties are generally made based on the U.S. SRP, unless other arrangements have been made for Canada.  (It’s been suggested the Canadian Christian market will not survive this practice again if the gap between the two currencies widens as it was earlier in the decade.)


Ragamuffin Gospel – Visual Edition (9781590525128/$14.99US paperback) is an example of a backlist product that shows continued strength that could do well here with the right display placement.   (Historically, the thing that separates Christian bookstores from general market book retailers has been the strength of our backlist.)   Because this is ‘newsworthy’ and because we were involved with this project, as soon as Norm has a complete list we’ll post it here.   It will be interesting to see what products we’ve all been missing over the past few years.

What should you do if a title you want for your store is trapped in bureaucratic red tape?   Your best leverage is to work with authors’ agents.   Brennon Manning’s agency had no idea that one of his signature titles was embargoed.

Announcement Pending: Waterbrook/Multnomah

January 15, 2009 2 comments

augsburgfortress-logo

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Floating around the internet today, but not officially announced yet, is the strong suggestion that Waterbrook and Multnomah imprints will be available through Augsburg Fortress Canada (AFC) of Kitchener, Ontario. It was more widely known since late November that the contract with Foundation was not going to be renewed, but one suggestion was that parent company Random House might take back the CBA distribution. It now looks like the preferred route is to have a specified distributor for the Christian book market.

Augsburg Fortress has picked up Abingdon and Westminster/John Knox publishing since the close of R. G. Mitchell; and in the wake of that closure, its distribution of Hendrickson and Eerdman’s became exclusive for the CBA market. The company also distributes Abbey Press, a giftware line, but gave up Concordia Publishing to Foundation last month. Waterbrook and Multnomah will definitely increase the profile of AFC, and give retailers reason to be placing frequent orders.

This also creates a four-distributor universe for Canadian Christian retailers with David C. Cook, Augsburg Fortress and Foundation picking up the lines formerly distributed by Mitchell, plus HarperCollins which remains solely the distributor of its owned lines, Zondervan, Zonderkidz and HarperOne.

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