Christian Fiction Doing Just Fine, Thank You
Anyone who has heard the rumors of the demise of Christian fiction — both in terms of losses to the eBook market, and overall declining sales — need look no further than the recent CBD Spring fiction catalogue to see that the genre is alive and well.
This 80-page, full color, glossy publication is a testimony to the health that at least this one company sees in Christian fiction, and one that would make an excellent showpiece for this category, were it not for the source. Let’s face it, long before the internet, CBD was sucking the life out of many local Christian bookstores, and continues to do so to this very day.
Even here at Christian Book Shop Talk, a trade blog, CBD advertising often appears in the space following an article. Their reach is pervasive and relentless.
Still, I find the fiction flyer encouraging. I suspect that at 80 packed pages, this is their largest advertising support of fiction authors and publishers; books and series. I also learned about some titles which my sales reps may have mentioned but I had missed: A new James Rubart (The Long Journey to Jake Palmer, Thomas Nelson) coming in July along with a new Richard Mawbry (Medical Judgement, Abingdon) along with new products by Lynette Eason and Judith Miller at Baker Book Group.
If you can get your hands on one, it makes a great inventory checklist as you head into the summer and fall seasons.
