Home > Uncategorized > Knowing Who Is Your True Competitor

Knowing Who Is Your True Competitor

Canadian suppliers in the Christian book trade, such as David C. Cook, Foundation, Augsburg and HarperCollins may feel competitive pressures when stores “buy around” sourcing product from U.S. suppliers who often process orders within the hour. However, the true competitor isn’t seen in that model.

Rather the competitive pressure comes from vendors selling direct to consumers who promise product in their hands and at their doorstep often within 24 hours. Distributors: If that’s what retail frontliners are facing, that’s what you are facing.

Now comes word that Barnes and Noble is experimenting with same day shipping in the U.S.

That’s the direction our industry is going, and for the independent retailers who read this blog, that’s the direction our Canadian suppliers at the very least need to be perceived as moving toward.

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