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Radical TED Talk Questions the Survival of eBooks

Hugh McGuire suggests that ebooks are a lot more similar to web sites than they are to traditional books. He bases this on the idea that there are certain kinds of sentences that go into books, and certain kinds of sentences that go on the internet; that only certain types of things are printed and bound. (He also notes that both websites and ebooks are made of  HTML code.)

And despite marketing efforts you’ve seen, he believes that publishers are greatly fearful of the internet, because the internet is famous for “gobbling up traditional business models and spitting out total chaos.” 

He also believes that there is more value in adding websites to the current mix than just having print books and ebooks, and that E + P + W is better than just having two of these.

He also references YouVersion, a digital edition of the Bible which (I believe) was developed at LifeChurch.tv by Craig Groeshel and Bobby Gruenewald — as an example of what happens when books exist as websites, and everyone can see the various interactions people have had with the text.

Check out the TED Talk video and commentary by Porter Anderson at Jane Friedman’s blog.

HT: Tim Challies.

Appendix:

1) The growth of YouVersion:

2) YouVersion’s most bookmarked verses:

  1. Philippians 4:6
  2. Proverbs 3:5
  3. Jeremiah 29:11
  4. Romans 12:2
  5. Philippians 4:13
  6. Philippians 4:7
  7. Proverbs 3:6
  8. Romans 8:28
  9. Matthew 6:33
  10. 1 Corinthians 13:4

from the YouVersion blog

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