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Canadian Retailer-Driven Catalogs

Barnabas Group is a group of Canadian Christian Bookstores committed to creating high quality flyers that drive traffic into Christian stores.  A new website showcases what they’ve produced and provides this background:

The Barnabas Group began many years ago as a group of Canadian Christian Bookstore owners and managers to provide encouragement to each other. As a group, we had always talked about creating our own flyer that would showcase product that we were interested in selling from all suppliers, not what our suppliers decided they wanted us to sell. After R.G. Mitchell…left us without a source of flyers for the upcoming year, the group decided to create our first flyer for the Fall of 2009. Since then, we have done Spring, Fall and Christmas flyers each year, and in 2012 we also did a Winter flyer.

Jack Huisman at Family Christian Bookstore in Burlington has created a website showcasing the flyers that the Barnabas Group creates.  He adds, “We are happy to have other stores participate in the flyers we create. The cost of the flyers is very competitive with the flyers created by other suppliers.”

Visit Barnabas Group to learn more.

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  1. June 27, 2012 at 2:36 am

    This is something the UK trade really needs to get its act together on: thank you.

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